Money Saving Advice
There's more than one way to get most for your money. For more than 20 years, Gary Foreman has worked to manage money effectively. He's been a Certified Financial Planner and Purchasing Manager. He currently edits The Dollar Stretcher Web site and several newsletters. His mission is to help people "Live Better for Less."
The Dollar Stretcher: Financial Advisors
Question: Hi Gary,
A financial corporation offered a class on money and how to properly use
it. I sat through their spiel and asked questions. Of course they offer the
full array of services from investments to mortgages. All of this sounds
good during the presentation. But it has always been my understanding that
no one is willing to do something for you without getting something in return.
Can you tell me what you think of these corporations and what they are
offering? Is there a catch? How can I tell who is reputable and who is just
going to take me for a ride?
Brent
Answer:
Brent's right. Generally speaking there is no free lunch. Strangers may be
willing to give you something, but they do have hopes of getting something
back.
Teaching a class or hosting a seminar are common and legitimate ways for
financial institutions to find new clients. Back when I was a broker I even
taught a few classes. The hope is to impress your 'students' enough so that
they do business with you.
What do I think of this firm and class? Impossible to say. Because there is
no one right financial firm, broker or planner for everyone. Brent's needs
are different than mine. So it would be pointless for me to offer an
opinion about the class. But with a little help Brent can answer the
question for himself.
He can begin by deciding what he's trying to accomplish. Some things are
fairly simple. For instance, finding a good deal on auto insurance. Other
things, like estimating how much money he'll need for retirement, are more
complicated.
Next he'll need to determine how much he already knows about the subject
and how much he's willing to learn on his own. He'll face a trade-off. He
can save money by becoming more knowledgeable. But, it takes time and
effort to gain that knowledge.
Brent will find information readily available. Resources that were only
available to brokers 20 years ago are now as close as your computer. He'll
also find a wealth of books on all areas of money and investments.
One rule should guide Brent when making financial decisions. If he doesn't
understand an investment, he shouldn't put his money into it. A careful
explanation should allow him to understand exactly how his money is
expected to make more money.
Next Brent needs to find out how the financial firm will be compensated.
Generally, they make their money by charging premiums, commissions and fees.
You're used to paying premiums on insurance policies. The premium is
determined by the insurance company. It is not a set percentage of the
coverage. Typically maximum premiums are regulated, but Brent should shop
for the lowest price.
On investment products he could run into commissions. A commission is a
charge that's added to the cost of the securities being purchased or
deducted from the proceeds of a sale. It's not a flat percentage but is
related to the amount of money involved.
There is no standard commission rate. Full service brokers who provide
stock trading advice get top dollar. Less service means a lower price. It's
up to Brent how to decide how much advice he needs.
Fees come in a couple of different disguises. Some are charged when you
take a certain action. A common one is the fee for a bounced check. Mutual
funds may charge a fee for trading funds within their family. Typically
fees are a set, flat amount and are not dependent on the size of the
transaction.
Many investment managers are compensated through "management fees".
Typically they'll charge a preset percentage of the money they control for
making the day-to-day investment decisions. Charges are usually between
.25% and 1.5%. The fee schedule for any money manager (including mutual
funds) should be readily available.
With some mutual funds you'll incur a fee if you sell the fund. Those are
known as "12b-1 Fees". If Brent hears the phrase "12b-1" he needs to be
sure he understands what fees he could trigger later.
The financial services industry is creative in finding ways charge you for
their work. So Brent will need to dig a bit to find all the premiums,
commissions and fees he could be facing. In some products he'll find a
combination of the different charges. Generally the company is required to
advise you of all expenses before you purchase. But expect to study some
fine print to find them.
How can Brent find a good advisor? Going to seminars and asking respected
friends who they use are good ways. He needs to have realistic
expectations. A broker can't afford to spend much time with someone who's
going to generate $50 a year in commissions. And that's ok. For
transactions that will generate small commissions Brent should be able to
use a discount or online broker. And, for a regular investment program, he
might be better off choosing a mutual fund.
The good news is that there's plenty of help available for just about any
financial situation. Hopefully Brent will get just what he needs for a
bright future.
Also see:
Understaning your 401k
More of Gary's Dollar Stretcher Columns
Gary Foreman is a former purchasing manager who currently edits The Dollar Stretcher Web site www.stretcher.com. Contact Gary at gary@stretcher.com. You'll find hundreds of free articles to save you time and money. Visit today!